Kwaidan Editions Making High Concept Clothing Without Any Hassle


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Learn More About Kwaidan Editions, the Style Brand Making High Idea Clothes With No Fuss

Léa Dickely and Hung La, the couple behind Kwaidan Editions, speak thoughtfully, laugh quickly, and delicately reveal information that betray a non-traditional nature. Take, for circumstances, the method they describe their home in West London. It’s bright, with huge windows and a great view– however decorated with not much more than a range of plants and a fat-lava lamp from the 1970s, found on eBay. “We don’t fuss,” La states. “We constantly play in between the significant and the unusual, and leave excess to other individuals.”

That is likewise the formula for their success. Their clothing, which riff on opposing forces– manly and womanly, chintzy and streamlined– are unsettling and sexy, and have actually resonated deeply with the fashion world. Their fall collection, which has fun with the idea of being both noticeable and invisible, began with a marathon of spy motion pictures, followed by a deep dive into the photo archives of the Stasi, East Germany’s intelligence agency throughout the Cold War. “They were everything about camouflaging themselves and disappearing,” Dickely states. “You see a lot of beige.” But if there are times when a female desires anonymity, there are also a lot of minutes when she’s eager for attention. Thus the couple returned to their teenage years– their most stylistically expressive– pulling post-punk and rave-culture referrals. The outcome: dull topcoats and soft sports jackets; plastic tiger-print skirts and psychedelic second-skin tops.Since introducing

the label in 2016, La, 41, and Dickely, 35, have actually secured leading merchants like Ssense, Net-a-Porter, and Barneys New York City; earned an area among the finalists for the 2018 LVMH Reward for Young Fashion Designers; and– particularly thrilling for the pair– collaborated last year with the French artist Dominique Gonzalez-Foerster, whose work Dickely discovered at art school in Reims, France. “They say you never desire to meet your heroes,” Dickely says. “But we linked right now; we spoke the exact same language.” Together, they conceived a discussion that included Gonzalez-Foerster, disguised in a curly bouffant and a clear Kwaidan Editions trenchcoat, singing in French and German as models danced in cool, clinical looks.La, an American of Vietnamese descent


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