Kanye West May Turn His Sunday Solutions Into a Clothes Brand
Jesus walks! Taking the entire Yeezus thing to its sensible next action, rap artist Kanye West is integrating his 2 most significant extracurriculars– preaching and designing clothing– into one new project: Sunday Service clothing. West just recently applied for a trademark on Sunday Service-branded product consisting of “clothing, dresses, footwear, headwear, jackets loungewear, scarves, t-shirts, socks and clothes tops,” according to TMZ. This will be the most recent in a series of ventures into the fashion world, following collections like Calabasas Casualwear for Adidas and his ongoing Yeezy line. Sunday Service
is the semi-formal title of West’s weekly outdoor worship sessions, integrating Gospel music, Kanye West tunes and excellent old-fashioned preaching. It’s not a performance. It’s type of a jam session for God. In addition to the Kardashians, celebs like Chance the Rapper, Katy Perry, Orlando Flower, Kid Cudi, Jaden Smith and Donald Glover have all apparently dropped by.
With the growing popularity of “cool” A-lister churches like Hillsong and the arrival of the Preachers In Sneakers phenomenon (a lot of whom wear Yeezys, in reality), there’s something of a way of life emerging from the Hollywood Christian scene. West and Kim Kardashian’s child son is even named Psalm (and yes, documents have been submitted to hallmark Psalm West). Jesus has actually been #trending for over 2 thousand years. You might do a lot even worse when selecting a brand name ambassador obviously.
Per TMZ, West did a practice run at Coachella, where he hosted an Easter Sunday Service event and offered hoodies and socks. His choir, in matchy-matchy sweats and Yeezys, perhaps provides us a mean what the clothes line may look like.Honestly, anything that keeps Kanye concentrated on discovering innovative outlets instead of visiting the Oval Workplace is probably an excellent idea. And if anybody’s got the clout to redefine”church clothes,” it’s him